Bridge Consulting charged us with the task of a comprehensive overhaul of the company’s brand; taking their archaic online platform and creating a distinct and engaging website specifically tailored to their brand goals.
We drew inspiration for Bridge Consulting’s brand identity from its namesake; the iconic Samuel Beckett Bridge on the Liffey River estuary, which graces a panoramic backdrop from the view of the Bridge Consulting building’s North-West corner. These visual elements and design principles embody the concrete promise of Bridge’s quality service; connecting people, like bridges do. We incorporated an attention grabbing typeface that highlights the company’s key services. Throughout the process, we unified the brand’s image by incorporating one theme into the company’s online presence, business cards, report documents and pitch books.